Brand campaign, visual identity, print programme and website design for a carer charity.
Bangladeshi Parents and Carers Association is a specialist voluntary organisation working with people with multiple disabilities. It has one of the largest Day Care centres in the voluntary sector in Tower Hamlets, a second centre in Newham and they recently developed a new home care programme.
With no advertising budget, the charity needed it’s identity and communications to be clear and powerful to be able to reach those who it best serves.
Unearth the organisation's unique selling points, rethink the branding and communications with a focus on clarity and impact and relaunch the project within the community.